TSQL Pivot bez agregační funkce

ano, ale proč !!??

   Select CustomerID,
     Min(Case DBColumnName When 'FirstName' Then Data End) FirstName,
     Min(Case DBColumnName When 'MiddleName' Then Data End) MiddleName,
     Min(Case DBColumnName When 'LastName' Then Data End) LastName,
     Min(Case DBColumnName When 'Date' Then Data End) Date
   From table
   Group By CustomerId